Lire la suite à propos de l’article Uncovering the Psychological Tactics That Drive Customer Purchases
behavioral science and decision making post cover

Uncovering the Psychological Tactics That Drive Customer Purchases

This article highlights the importance of understanding the psychology behind customers' buying behavior in order to improve customer experience. It emphasizes that by influencing customers' decisions positively, businesses can craft more effective marketing strategies, drive sales, and build stronger relationships with their customers. It further explains that understanding the 'why' behind the customers' decisions can help businesses meet their needs and exceed their expectations, ultimately leading to a joyful venture worth undertaking.

Continuer la lectureUncovering the Psychological Tactics That Drive Customer Purchases
Lire la suite à propos de l’article The role of emotions in CX and how you can use them to design better experiences
The emotions in CX

The role of emotions in CX and how you can use them to design better experiences

Neuroscience is such a fascinating field of study!! And emotions are part of the human experience and as a consequence, a big part of the CX strategy. Being intentional in designing experiences that trigger the desired emotions is essential to achieving brand loyalty and retention. Check this article for some tips on how to stimulate these desired emotions.

Continuer la lectureThe role of emotions in CX and how you can use them to design better experiences

Coming up: The Yes Code: Cracking the Practical Side of AI-Empowered Customer Conundrum with Lior Arussy

🎉 The European Customer Experience Organization (ECXO) is delighted to announce our first Linkedin live session in 2024:  🔍 The Yes Code: Cracking the Practical Side of AI-Empowered Customer Conundrum 🤖💼 with Lior…

Continuer la lectureComing up: The Yes Code: Cracking the Practical Side of AI-Empowered Customer Conundrum with Lior Arussy

The Yes Code: Cracking the Practical Side of AI-Empowered Customer Conundrum 🤖💼 with Lior Arussy

🎉 The European Customer Experience Organization (ECXO) is delighted to announce our first Linkedin live session in 2024:  🔍 The Yes Code: Cracking the Practical Side of AI-Empowered Customer Conundrum 🤖💼 with Lior…

Continuer la lectureThe Yes Code: Cracking the Practical Side of AI-Empowered Customer Conundrum 🤖💼 with Lior Arussy