Lire la suite à propos de l’article Sky-rocketing customer experiences using the power of psychology
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Sky-rocketing customer experiences using the power of psychology

Join me on this insightful journey to understand how brands tap into the deepest desires, dreams, and values of their customers, creating an unbreakable bond that sets them apart from the competition. Share your thoughts and let's dive into a thought-provoking discussion! 🚀 #BrandArchetypes #PsychologyonBusiness #CustomerExperience #EmotionalBond #MarketingStrategy #CX #BusinessPsychology

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Lire la suite à propos de l’article A Comprehensive Analysis of AI’s Impact on the Employee Experience by Ricardo Saltz Gulko
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A Comprehensive Analysis of AI’s Impact on the Employee Experience by Ricardo Saltz Gulko

A Comprehensive Analysis of AI’s Impact on the Employee Experience by Ricardo Saltz Gulko As we have explored, AI is fundamentally transforming the employee experience, touching every aspect from recruitment…

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Lire la suite à propos de l’article Uncork the full potential of your business with customer segmentation and provide tailor-made CX
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Uncork the full potential of your business with customer segmentation and provide tailor-made CX

Are you ready for the ultimate key to unlock the door of customer success? Look no further than customer segmentation! This powerful tool is the backbone of strategic planning for any customer success team. It helps them navigate the complex landscape of customer needs and preferences, boosts their efficiency, and enables them to tailor products and services to specific customer groups. By improving customer retention, it's like a road trip with a map that leads you to your destination faster and with fewer detours. Investing in customer segmentation is not just an option, it's a strategic necessity that will elevate your business to the next level!

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Lire la suite à propos de l’article The Evolution of Business Relationships: Not B2B nor B2C, but H2H
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The Evolution of Business Relationships: Not B2B nor B2C, but H2H

Are you ready to make businesses more human? This question invites us to embark on a journey of deep reflection. Whether learning to be more empathetic, improving communication, or simply striving to be kinder, becoming more human in business is a worthwhile pursuit. It's about focusing on human connections and creating more meaningful and lasting relationships. So, are you ready to take the first step on this journey? Let's do it together!

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Lire la suite à propos de l’article Mastering the Fine Art of Delivering Candid Feedback for better CX and EX
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Mastering the Fine Art of Delivering Candid Feedback for better CX and EX

I often hear that providing feedback is one of the hardest things for most people, both in personal and professional environments. I have to agree, it's quite difficult indeed. And that's why this time I analyze the importance of delivering candid feedback for better customer and employee experience, while exploring the psychological principles behind feedback, including cognitive dissonance, and offer insight into how to navigate feedback effectively.

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Lire la suite à propos de l’article The Majestic Dance between AI and Humans in CX
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The Majestic Dance between AI and Humans in CX

In this article, I discuss the importance of human creativity in creating a sustainable and meaningful customer experience. While AI can enhance customer experience, it cannot replace human creativity. Instead, AI and human creativity should work together to create an efficient, personalized, empathetic, and innovative customer experience that touches the heart, captivates the mind, and leaves a lasting impression. When AI and human creativity collaborate, they create experiences that make a difference in the world and to the customers.

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Lire la suite à propos de l’article Economics of Empathy – Why Customer, Employee, and AI Centricity Pays, featuring Dr. Natalie Petouhoff
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Economics of Empathy – Why Customer, Employee, and AI Centricity Pays, featuring Dr. Natalie Petouhoff

Economics of Empathy: Why Customer, Employee, and AI Centricity Pays, featuring the esteemed Dr. Natalie Petouhoff Subscribe directly on Linkedin: https://www.linkedin.com/events/7175933144464826369/comments/ The European Customer Experience Organization (ECXO) is thrilled to announce our upcoming…

Continuer la lectureEconomics of Empathy – Why Customer, Employee, and AI Centricity Pays, featuring Dr. Natalie Petouhoff