#고객경험 Archives - ECXO - European Customer Experience Organization

Martha and Don ECXO.org

Before CX Had a Name: How a 1993 Article & Book Launched the Personalization Revolution

Post author:Ricardo Saltz Gulko
Post published:July 11, 2025
Post category:News

Before CX Had a Name: How a 1993 Article and Book Launched the Personalization Revolution A Brief Introduction to the Origins of Personalization The concept of personalization in marketing took…

first pic

How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

Post author:Ricardo Saltz Gulko
Post published:March 6, 2025
Post category:Customer intelligence News

How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes Introduction: The Importance of CX Transformation in B2B Today’s business customers expect seamless, responsive, and value-rich interactions at…

#고객경험

Before CX Had a Name: How a 1993 Article & Book Launched the Personalization Revolution

How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

Sign up for the ECXO Newsletter

Sign up for our newsletter