Read more about the article Welcome to the HX Revolution – The Future of Business Transformation Starts Here
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Welcome to the HX Revolution – The Future of Business Transformation Starts Here

The HX Revolution is Here – Are You Ready? - 70% of business transformations fail. - 85% of employees are disengaged. - Only 23% of employees believe their leaders actually care. Let’s be honest—most businesses are stuck in the past. They optimize processes, restructure teams, and implement new technologies… but still struggle with the same issues. Why? Because they ignore the real driver of transformation—Human Experience (HX). You can’t change a business unless the people inside it evolve too. This is why I’m launching The HX Revolution, a series diving deep into: - How HX is different from CX & EX (and why it matters). - The psychology & neuroscience behind real transformation. - Why personal growth is the foundation of business growth. - Practical strategies for embedding HX into your company culture. If you want to future-proof your organization, start with the people. The first article is live now! Let’s discuss: How does your company approach human experience? #HumanExperience #HX #H2H #TheH2Hexperiment #CX #EX #BusinessTransformation #Leadership #FutureOfWork #Psychology #Neuroscience #Innovation

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Read more about the article Beyond CX and EX: The Birth of HX
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Beyond CX and EX: The Birth of HX

CX + EX ≠ Real Transformation Businesses have spent years perfecting Customer Experience (CX) and Employee Experience (EX)—but let’s be honest… why does it still feel like something is missing? - Customers get seamless transactions, yet loyalty feels fragile. - Employees get perks and engagement programs, yet burnout is at an all-time high. - Companies optimize processes, yet true innovation and connection seem out of reach. Here’s the problem: CX and EX are only pieces of the puzzle—but nobody’s looking at the full picture. Enter HX—Human Experience. It’s not about isolated interactions—it’s about the entire human ecosystem of a business. It connects employees, customers, and leadership into a dynamic, interdependent system where experience isn’t just designed—it’s lived. In my latest article, I break down why CX and EX alone don’t cut it anymore—and how HX is the future of real, lasting transformation. Read the full article and let’s talk: Is your company still playing the CX/EX game, or are you ready to lead the HX revolution? #HumanExperience #HX #Leadership #BusinessTransformation #FutureOfWork #Psychology #Innovation #H2H #TheH2Hexperiment #CX #EX #CustomerExperience

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Read more about the article The Rise of Silent Services: Embracing Quietude in Customer Experience
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The Rise of Silent Services: Embracing Quietude in Customer Experience

Ever wished you could grab your coffee without the obligatory small talk? Or check out at a store without the “Did you find everything okay?” interrogation? Welcome to the rise of Silent Services—where customers decide when and how they interact, not the companies. From self-checkouts to silent haircuts, businesses are finally tuning in to the fact that sometimes, the best customer experience is the one that lets you just… be. Why is this shift happening? What do psychology and sociology say about our craving for quiet choices? And what does this mean for the future of CX? I dove deep into this fascinating trend—check out my latest article! #CustomerExperience #SilentServices #CXInnovation #CX #CXtrends #H2H #TheH2HExperiment #BusinessStrategy

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Read more about the article 🌍✨ Celebrating International Women’s Day! ✨🌍
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🌍✨ Celebrating International Women’s Day! ✨🌍

🌍✨ Celebrating International Women’s Day! ✨🌍 Article originally posted on the European Customer Experience Organization (ECXO.org): https://www.linkedin.com/pulse/celebrating-international-womens-day-abyaf/?trackingId=rUCyaB3WRbCbilqCSbHHlw%3D%3D Today, we honor the strength, resilience, and achievements of women who lead, inspire,…

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Read more about the article One Journey to Rule Them All: What Frodo Can Teach Us About Customer Experience
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One Journey to Rule Them All: What Frodo Can Teach Us About Customer Experience

What Can The Lord of the Rings Teach Us About Customer Experience (CX)? Turns out, a lot more than you’d think! From Gandalf’s role as a trusted advisor to Frodo’s unpredictable journey (hello, customer journey mapping!), The Lord of the Rings is packed with powerful lessons for creating epic customer experiences. - Want to build a fellowship of loyal customers? - Turn complaints into growth opportunities (without facing a cave troll)? - Guide your customers like Gandalf guided Frodo? I’ve been a fan of epic fantasy since I was a teenager, and I couldn’t resist bringing a little Middle-earth magic into my latest article. So, if you love learning CX lessons through movies (and enjoy a little adventure along the way), this one’s for you! What’s the biggest CX lesson you’ve learned from an unexpected source? Share it in the comments! #CustomerExperience #CX #TheLordoftheRings #CustomerJourney #BusinessStrategy #Storytelling #H2H #TheH2HExperiment

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