🌟✨ Celebrating CX Day Everyday: In the ECXO, Where Passion Meets Experience! ✨🌟 Dear ECXO and Global CX Community, Every day is a chance to embrace and enhance the customer…
Experience management will test your ability to adapt to a new AI reality. As you sit down, you become your own integrated leverage tool. It's impossible to deliver a consistent,…
Integrating touchpoint technologies is a strategic imperative as we all know to create the types of omnichannel experiences that business buyers experience when they purchase something from a consumer brand.…
Article source: The Rising Tide of Brand Purpose in B2B https://www.eglobalis.com/the-rising-tide-of-brand-purpose-in-b2b/ There's an old adage in customer experience. Where B2C goes, B2B follows. But, the distinction between the two is…
Real-time marketing is about engaging with the customer whenever and wherever they are in their buying journey. Making the most of customer data by using analytics to better understand who…
Customer Centricity can only be successful when each and every department, discipline, and person in the organization is aligned and consistent in their Seeing + Being + Doing.
Educational articles by ECXO.org You'll know that customer experience is a critical aspect of your business. It's your most powerful competitive tool. You'll also probably know that the most successful…